Born X Raised is a streetwear brand founded in Los Angeles by Spanto (Chris Printup) and 2tone (Alex Erdmann) in 2013. The brand is deeply rooted in LA’s street culture and has gained a significant following for its bold designs and authentic representation of the city’s diverse communities. One of their most popular items is the Born X Raised hoodie, which perfectly encapsulates the brand’s ethos and style.
Design and Aesthetics
Born X Raised hoodies are known for their distinctive graphics and bold lettering, often featuring slogans and imagery that reflect the cultural and social issues of Los Angeles. The designs typically include the brand’s logo, a mix of gothic and old English fonts, and various graphic elements that pay homage to the city’s history and street culture.
Materials and Quality
The brand prides itself on using high-quality materials for their hoodies. They are usually made from premium cotton blends, ensuring durability and comfort. The fabric is thick and soft, providing warmth and a cozy fit, making it suitable for the cooler months.
Cultural Significance
Born X Raised hoodies are more than just a fashion statement; they carry a cultural significance. The brand has been vocal about its mission to preserve and celebrate the true essence of Los Angeles, often highlighting themes of gentrification, displacement, and the changing landscape of the city. By wearing a Born X Raised hoodie, fans and followers feel a connection to the authentic LA lifestyle and the issues that shape it.
Collaborations and Limited Editions
One of the aspects that make Born X Raised hoodies particularly sought after is their collaborations and limited-edition releases. The brand has teamed up with various artists, designers, and other brands to create unique pieces that often sell out quickly. These collaborations add an extra layer of exclusivity and desirability to their hoodies.
Community and Influence
Born X Raised has cultivated a strong community around its brand. They are known for hosting local events, pop-ups, and activations that bring together fans and supporters. This sense of community is reflected in their designs, which often include references to the neighborhoods and people of Los Angeles.
How to Style
Born X Raised hoodies can be styled in various ways, making them versatile additions to any wardrobe. They pair well with jeans, cargo pants, and shorts for a casual streetwear look. Adding accessories like caps, sneakers, and backpacks can enhance the overall outfit, staying true to the brand’s urban aesthetic.
Availability and Pricing
Due to their popularity and the brand’s limited release strategy, Born X Raised hoodies can sometimes be challenging to find. They are typically available through the brand’s official website, select retailers, and sometimes through resale platforms. Prices for these hoodies can vary, with standard releases ranging from $100 to $150, while limited editions and collaborations can be significantly higher.
Conclusion
Born X Raised hoodies are a staple for anyone looking to embrace authentic LA street culture. With their high-quality materials, bold designs, and cultural significance, these hoodies offer more than just warmth and style—they offer a piece of Los Angeles history and identity. Whether you’re a long-time fan of the brand or new to the streetwear scene, a Born X Raised hoodie is a valuable addition to any collection.
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