Is your business running a Google Ads PPC campaign? If you’re not familiar with the following stats, take a minute to absorb them. Across all industries, a good click-through rate (CTR) is just about 2%, with average ROAS for most campaigns falling somewhere around 1.55. That means out of 100 … [Read more...] about How a Shopify SEO Agency Can Diminish Your Reliance on Paid Ads